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Grocery Shop 2022
September 17-22, 2022, Las Vegas, NV.
OVERVIEW
The Grocery Shop trade show is one of the biggest events in the grocery industry, and it was held in Las Vegas from September 9-11, 2022. The show featured over 1,000 exhibitors from around the world, and it was a great opportunity for grocery store owners and operators to learn about the latest products and trends.
For this show Grocery Shop wanted to provide an interactive experience for its attendees so they reached out to Popshap.
SOLUTION
For Grocery Shop Popshap provided 6 x 43" touch tables with their own custom software. That software included a map with virtual wayfinding that gave walking directions to any location on the show floor. It also included an agenda listing out all events going on throughout the event.
The software was a huge hit with attendees, who used it to navigate the show floor and find the events they were interested in. This allowed businesses to increase foot traffic to their booth and increase brand awareness at the event.
CAPABILITIES
For this show the touch tables were decked out with a vinyl logo fitting Grocery Shop’s brand guidelines. They were vibrant and eye-catching. Overall we had a great time working with Grocery Shop and can’t wait for the next event!