Global Pet Expo
Orlando, FL. March 22-28, 2025
OVERVIEW
Popshap partnered with Global Pet Expo to revolutionize the attendee experience through cutting-edge digital signage and interactive event technology. The event featured a wide range of digital elements including 11 standup wayfinding kiosks and 4 double-sided LED video towers, delivering valuable show details and directions to thousands of attendees. These digital solutions supported show organizers in streamlining event navigation and enhancing attendee engagement through easy access to sessions, exhibitor listings, and more.
SOLUTION
The double-sided LED towers were more than just eye-catching—they were premium sponsorship opportunities. These LED video walls showcased branded video content from sponsors, creating high-visibility advertising space right on the show floor. As attendees navigated the event, they were immersed in vibrant visuals and dynamic messaging that kept them informed and entertained. For exhibitors, this visibility was an ideal way to get their brands in front of a large, targeted audience.
CAPABILITIES
Adding a layer of fun and interaction, Popshap included a 360 selfie station that became a memorable activation space for both attendees and exhibitors. Scattered LED walls throughout the venue further amplified the experience with show branding, live schedules, and additional interactive features. This cohesive digital environment, supported by customized software and strategic placements, turned the Global Pet Expo into a truly next-level event for show organizers and participants alike.