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Altria at The Augusta Golf Experience
Greensboro, Georgia
OVERVIEW
Popshap helped Altria elevate The Augusta Golf Experience by incorporating five 49-inch interactive standing kiosks into the event setup. These interactive kiosks served as dynamic focal points, seamlessly blending technology with engagement to create an immersive experience for attendees. Each kiosk greeted visitors with a captivating screensaver, setting the tone for their golfing adventure while showcasing advertisements and sponsor content, effectively maximizing exposure for all involved. The prominent display of Altria's vinyl logo on each kiosk further reinforced brand recognition, ensuring that their presence was felt throughout the event.
SOLUTION
Beyond enhancing the event's ambiance, these interactive standing kiosks offered attendees an exciting opportunity to participate in a custom spin-the-wheel game. This engaging activity added an element of fun and excitement to the experience, inviting attendees to try their luck and win enticing prizes. The interactive nature of the kiosks not only entertained guests but also provided valuable interaction data, enabling Altria to gain insights into attendee preferences and behavior, ultimately informing future marketing strategies.
CAPABILITIES
By seamlessly integrating technology with engagement, Altria's interactive standing kiosks not only elevated The Augusta Golf Experience but also left a lasting impression on attendees. From captivating screensavers to interactive games, each element was thoughtfully designed to enhance the overall event experience and maximize brand exposure. As a result, Altria successfully showcased its commitment to innovation and engagement while providing attendees with an unforgettable journey through the world of golf.