L'Oréal IT Day 2020
New York, New York
L'Oréal wanted to test their IT team's knowledge of their own products and services, but they didn't exactly have a line out the door to challenge their brains. It was crucial to get a detailed tab on the teams' knowledge base as they were the front lines, running the companies technology and everyone depends on them. Enter Popshap. Working with L'Oreal, we created a fun and enticing interactive experience that encouraged participation by gamifying the event using touch kiosks and touch tables and our custom interactive software.
Using Popshap, L’Oréal set up their event with a 43″ Interactive touch screen kiosk and a matching 32″ touch screen table. Pairing our touch screen hardware with their custom-designed quiz software and a special CMS, they were able to collect the answers, rank the participants, and then display them around the event. This created a competitive atmosphere where employees wanted to make sure that their name was #1 for all to see. I mean, who wants to come in second with your boss there to see?! The turnout and participation were so good, they held a second event with the same setup and saw a 400% increase in turn-out! They were going to do a third event but, #coronavirus.