PowerGen International Interactive Booth Experience
January 2026, San Antonio, Texas
OVERVIEW
At PowerGen International, one of the leading events for professionals in the power generation and energy sector, standing out on a busy show floor requires more than printed signage. The exhibitor partnered with Popshap to create a modern, interactive booth environment using digital display technology that drew attention and supported meaningful conversations. Surrounded by industry leaders, engineers, suppliers, and decision makers, the booth needed to quickly communicate value, guide visitors, and reinforce brand credibility in a highly technical and competitive setting.
SOLUTION
The integration of multiple 49 inch standup kiosks and a 43 inch touchscreen table created a polished and interactive booth environment that reinforced the exhibitor’s professional presence. Instead of relying on static signage, the digital displays allowed for flexible content updates, enabling the team to showcase visuals, videos, and key information throughout the event. A custom vinyl wrapped kiosk strengthened brand visibility while maintaining a clean and cohesive booth design. Together, these elements added a modern, high energy feel that attracted attendees and supported meaningful conversations on the show floor.
CAPABILITIES
This combination of interactive kiosks and touchscreen technology increased booth visibility and encouraged longer attendee engagement, which is critical at industry focused events like PowerGen. The digital displays supported storytelling, demonstrations, and one to one discussions, helping the exhibitor clearly present complex solutions in an easy to understand, visual format. By leveraging Popshap’s event technology solutions, the booth became an inviting and professional destination that supported lead generation, deeper engagement, and stronger brand presence on the show floor.