Beyond Interactive with Popshap Podcasts

The orchestration of a trade show or any live event undoubtedly includes many moving pieces - even we as exhibitors/producers and attendees are literally in motion, traveling - so it should come as no surprise that the hallmark of a great partnership between vendors is flawless communication. Consider this episode a case study in how and why communication is the key to bringing your partnerships to the next level, promoting sustainable growth. Our special guest may specialize in trade show I&D labor, but his team's exemplary practices regarding information - from continual product education to providing real-time updates - are universal points of reference for any player in this industry. Popshap is pleased to be joined by John Zipay, Senior Account Executive at ON Location, whose team represents a best-in-class partnership model, providing a seamless experience for the end-client specifically for their extraordinary efforts in communication. Join us for this conversation that highlights Popshap's experience in partnering with ON Location's trade show I&D labor services to expand our own footprint without sacrificing the knowledge and customer service our clients expect, and how this is achieved through multiple facets of communication, including sophisticated tools such as, ON Location's own reporting app/platform, to just plain promoting great camaraderie between a team both on and off the trade show floor.